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Brand Licensing Europe 2019
1 - 3 October
Brand Licensing Europe (BLE) 2019 will feature a gaming and esports activation for the first time in the event’s history.
BLE is an annual event for licensors (brand/license owners or granters) and licensees (companies that gain the rights to create and sell products using that brand). For example, the Overwatch LEGO products are a result of a deal between Blizzard (brand owner) and LEGO (licensee).
Located in the Brands & Lifestyle Zone at BLE 2019, the gaming and esports activation will offer an ‘interactive gaming experience’ for visitors, including an AR-powered character mural and gaming timeline, ‘bringing to life beloved gaming brands and icons from the last 40 years’.
ESPORTS BTEC CENTRES
ESPORTS BTEC STUDENTS
“I’VE SPENT THIS WHOLE YEAR WITH MY TEAM MAKING NEW FRIENDS AND SUDDENLY WE ARE HERE IN NOTTINGHAM WINNING A TOURNAMENT. IT DOESN’T FEEL REAL, BUT IT FEELS AMAZING!”
FARNBOROUGH SIXTH FORM COLLEGE
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British Esports Federation