Esports Business &
Digital Media

WHY THIS COURSE?

The BA (Hons) International Esports Business & Digital Media (with Foundation Year) Undergraduate Degree combines enthusiasm for esports and gaming with the contemporary academic subject of media allowing students to learn through the lens of their passion.

The modules have been carefully selected to create an enjoyable and engaging journey as a student.

This blend will provide a strong foundation in media within the context of esports and ensure that, via College of Esports unique TRI Curriculum approach, students will be able to apply their knowledge through work experience within the industry from an early stage.

Modules such as Social Media Management and Broadcast Technology are in demand and can be put into practice in year one with external partners. The new module of Understanding Digital Media & Analytics allows students to evidence and quantify the outcomes of their skills and capabilities.

Supported by Entrepreneurship in Esports, students will be encouraged to work on their own business ideas with the support of College of Esports staff.

Importantly, the ability to apply knowledge into the esports industry from the first year will help to create a strong personal portfolio of evidence and track record of a students work and achievements to support their employability.

Students will work with College of Esports to create an exit strategy from the early stages in a degree programme.

As students progress into their second year, the new academic areas such as On Air Broadcasting dovetail perfectly with the more traditional subjects such as Digital Content Creation and Brand Management. The highly interactive Esports Brand Management module will ensure students own digital footprint and that of their organisation is correctly managed.

College of Esports new academic areas such as Digital Psychology in Esports and Esports Online Safety & Duty of Care dovetail perfectly with traditional subjects such as Content Creation and Media Crisis Management. The highly interactive Media Crisis Management module will ensure students own digital footprint is correctly managed.

They complement with Esports & Social Enterprises, plus a students learnings from year one to be able to further stretch their options and opportunities to work and engage with the esports sector.

In a students final year, the subjects of Managing Esports Online Communities and Media Crisis Management will ensure that students understand how to put into practice their knowledge to date, with Media Law & Intellectual Property providing students and their employer with the confidence of protecting online value.

WHAT COULD THIS QUALIFICATION LEAD TO?

The BA (Hons) International Esports Business & Digital Media (with Foundation Year) Undergraduate Degree can lead to various roles in esports and beyond, such as:

• Esports Management
• Digital Media Production
• Social Media Management
• Broadcasting and Commentating
• Media Law and Intellectual Property
• Digital Marketing
• Content Strategy and Management
• Esports Entrepreneurship
• Research and Analytics
• Community Management
• Media Crisis Management
• Esports Online Safety & Duty of Care
• Brand Management
• Esports Consulting
• Academic or Research Positions

The qualification provides a diverse skill set and knowledge base, allowing graduates to enter various aspects of the esports and digital media industry, from management and production to marketing and legal compliance.

DEVELOP TRANSFERABLE SKILLS & KNOWLEDGE

The BA (Hons) International Esports Business & Digital Media (with Foundation Year) Undergraduate Degree provides transferable knowledge and skills for higher education through developing:

• Critical thinking
• Research
• Communication
• Interdisciplinary knowledge
• Ethics
• Strategic thinking
• Digital media skills
• Entrepreneurship
• Teamwork
• Leadership
• Portfolio development
• Adaptability
• Readiness for research-based postgraduate studies